ARTOZA Digital will take place in parallel with the physical exhibition, through a custom-made digital platform.
The key exhibition for the bakery and pastry industry will be held with a physical presence from 13 to 16 November 2021, but also in digital form, alongside FOODTECH.
The organizing company of ARTOZA, responding to the developments and needs of the post-covid era and always striving to provide its exhibitors with state-of-the-art means to further develop their commercial activity, has launched ARTOZA Digital.
New digital form for ARTOZA
The digital form of ARTOZA will offer visitors and decision makers who will not be able to attend the exhibition, the chance to participate in a unique digital experience. This will be achieved through a custom made platform, which aims to bring the exhibitors of ARTOZA 2021 in contact with the professionals of Bakery and Confectionery in the country, but also in the wider region.
Specifically, exhibitors will have the opportunity through the digital platform to create their own company profile, through which their products and services will be displayed (infos, photos, video), expanding their customer base with new dynamic clients. They will also be able to have pre-arranged one to one meetings with key buyers from Greece and all over the world via video calls or online chat and close new business deals.
At the same time, through the custom made platform, executives and owners of Bakery, Confectionery and Ice Cream companies and also from hotels and mass catering, will have the opportunity to view the exhibitors business profile, as well as their entire product range and conduct profitable business deals with them.
Also, they will have access to the profiles of the digital exhibitors even after the end of the exhibition.
It should be noted that 73.9% of decision makers of the industry who participated in an online survey regarding ARTOZA 2021, stated that they will use the digital platform, in case they will not be able to visit the physical exhibition, to get in touch with exhibitors, through scheduled b2b meetings.